I am a life and business coach. I also write and speak on a variety of subjects. My company, Nelson Marketing, is a full-service marketing consulting firm. I specialize in helping companies grow and expand their business by helping them identify and overcome their marketing challenges.
There’s a good chance of being an “out of the box” person in this interview.
Theres no question that my personality, and the fact that I know a lot about marketing and life, influences a lot of what I do to. I want to share how I think about the way that we, as marketers, communicate.
Theres a lot of what I see as an unhealthy tendency to be over-communicating. I like to think of myself as a bit of a misanthrope. I think most people are at least a little bit of a misanthrope. There is a tendency to be overly concerned about whether you are being understood, or if you are being heard.
This is where I think all marketers fall down. There is an unhealthy tendency to be oversensitive. I think it is because we tend to over-communicate so often that we sometimes miss opportunities to connect with people that we really do want to. It is human nature to want to make sure that we are understood and that people who are important to us are hearing us when we are trying to communicate. We want to impress people with the amount of detail we are willing to share.
Nelson Marketing is a marketing firm that specializes in personal marketing and brand awareness. I think they are making a good point here. I think a big part of the problem is that we have too many marketing messages and too many marketing plans floating around in our heads. I think that if you are trying to connect with a new client, it is vital that you be specific and clear about what you want them to do.
I think a great idea is to be specific and clear about what you want them to do. That means you should be able to articulate exactly what your brand is and what you want your customers to do with it. It is a simple concept, but it is one that is so critical to success. We spend a lot of time thinking about new marketing campaigns, plans, strategies, etc.
For example, if you are running an organic email campaign, you can use the acronym ‘R’ to represent’receive’. ‘V’ represents ‘view’, and ‘L’ represents ‘listen’. A simple concept like ‘RVL’ is a great way to say, “We received 100 emails yesterday, so this is the kind of email that we want your customers to read.
I just love the idea of the R logo. It’s something that can be used in all sorts of campaigns. It’s a simple way to use the acronym to help communicate a message about your brand.
That’s why I’m glad the R logo is just about to go on sale for $1.95. It’s something that can be used in all sorts of campaigns. This is a great way to use the acronym to communicate a message about your brand.